If you need to get going quickly to ride the wave of a fad before it fizzles, then fast, bare_bones planning may be all you've got time to execute. This works best when you've already got the infrastructure in place, perhaps from previous projects or an established business, and you can simply shift energy and resources to the new idea.
Do you work on your business as much as you work in your business? Do you ever dream about having a good lifestyle but just haven't quite figured out what to do about it. Have you ever thought about seeing what your business would need to do to give you those dreams? Developing a growth business plan could be the answer. So, why should you make a growth business plan? Well in simple terms you need to know where you're going and how and when you're going to get there.