Though it has undergone many changes, the business plan is still around. No longer limited to the traditional 12┫ page type_written document, a business plan can be exciting and engaging as well as useful. Many of us realize that it's the planning process, and the associated research and soul searching, that is so valuable. The finished plan is just icing on the cake. Just as there are many types of entrepreneurs and business ideas there are many kinds of business plans. Here are three that deserve some special attention.
Your marketing efforts do not have to be expensive. In many cases, companies that don't have marketing plans spend more than is necessary to reach their customers. With a plan that will spell out the ways you will market your company, you will save money and energy on your business marketing efforts. Creating an effective marketing plan is one of the most crucial elements of planning for your business.