Once you have a plan in place, it's important that you follow it. If you're achieving your goals you should stick with the plan. If you are not achieving your goals then you will have go back, analyze your plan to find out what is working, what is not working and why it is not working. A plan is not etched in stone. It is subject to change. As time goes on, things change in this world and businesses like everyone else are subject to change. A good plan will reflect changes that a company has to make to keep it competitive and successful.
Why should you create a business plan? 1. It encourages you to think deeply about your business objectives and goals. When you create a business plan, you get to think about the short_term and long_term objectives. It also helps to develop a mission statement for your business. This helps you to remain focused as you do your business. 2. It encourages you to think about the possible problems and how to overcome them. In any business you may think about, there are always risks involved. Creating a business plan enables you to anticipate the risks that you may encounter in the process of running your business. It also makes you to think about the various ways of overcoming the problem in case it happens. That's a proven way of looking at things for you to remain in business. 3. You get a clear picture of the whole business project. The process of making a business plan makes it possible for you to focus on the nature of your business in details, to analyze your target market, to develop a marketing and operational plan and to make your financial projections. 4. You get new ideas.