So, although a detailed business plan may not be required for an online business, I am going to include it here so you can at least look at and consider each section and determine yourself if it applies to your business.
Everyone has prepared a business plan. Well, should that read, everyone should have prepared a business plan? My thinking is that these tend only to be prepared when they are needed, rather than as a useful business tool for all senior management. My top five ingredients are: 1. Understand what a business plan is; 2. Understand what you intend to use it for; 3. Identify and implement the critical steps to achieving a successful business plan; 4. Understand what needs to be included in the plan; 5. Be aware of gaps or weaknesses in your plan.